{"product_id":"tofu-hair-foundation-hair-concealing-powder-20-g","title":"TOFU Hair Foundation – Hair Concealing Powder (20 g)","description":"\u003cp data-start=\"61\" data-end=\"431\" class=\"PDq2pG_selectionAnchorContainer\"\u003eAchieve the appearance of fuller, naturally colored hair in seconds with \u003cstrong data-start=\"134\" data-end=\"158\"\u003eTOFU Hair Foundation\u003c\/strong\u003e. This easy-to-use \u003cstrong data-start=\"177\" data-end=\"203\"\u003ehair concealing powder\u003c\/strong\u003e instantly covers gray roots, thinning areas, and patchy spots while blending seamlessly with your natural hair color. Formulated with scalp-care ingredients, it provides a natural finish without the need for permanent hair dye.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003chr data-start=\"433\" data-end=\"436\"\u003e\n\u003ch3 data-section-id=\"miz626\" data-start=\"438\" data-end=\"462\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"442\" data-end=\"462\"\u003eProduct Overview\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp data-start=\"464\" data-end=\"900\"\u003eDeveloped by the Japanese scalp care brand \u003cstrong data-start=\"507\" data-end=\"515\"\u003eTOFU\u003c\/strong\u003e, this hair foundation is designed to temporarily conceal gray hair, sparse areas, and thinning hair with a lightweight micro-powder formula. Simply apply with the included puff to instantly improve the appearance of hair density and create a more youthful, natural-looking hairstyle. The compact case includes a built-in mirror, making touch-ups quick and convenient wherever you are.\u003c\/p\u003e\n\u003chr data-start=\"902\" data-end=\"905\"\u003e\n\u003ch3 data-section-id=\"pm8yra\" data-start=\"907\" data-end=\"927\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"911\" data-end=\"927\"\u003eKey Features\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-start=\"929\" data-end=\"1335\"\u003e\n\u003cli data-section-id=\"whd1tf\" data-start=\"929\" data-end=\"977\"\u003eInstantly conceals gray hair and visible roots\u003c\/li\u003e\n\u003cli data-section-id=\"xdycaf\" data-start=\"978\" data-end=\"1025\"\u003eHelps disguise thinning hair and sparse areas\u003c\/li\u003e\n\u003cli data-section-id=\"wwbnpd\" data-start=\"1026\" data-end=\"1087\"\u003eSuitable for covering circular bald spots (alopecia areata)\u003c\/li\u003e\n\u003cli data-section-id=\"jdnojs\" data-start=\"1088\" data-end=\"1150\"\u003eLightweight micro-particle powder blends naturally with hair\u003c\/li\u003e\n\u003cli data-section-id=\"1uujz9r\" data-start=\"1151\" data-end=\"1204\"\u003eBuildable coverage for a customized, natural finish\u003c\/li\u003e\n\u003cli data-section-id=\"1tetwcn\" data-start=\"1205\" data-end=\"1259\"\u003eCompact case with built-in mirror for easy touch-ups\u003c\/li\u003e\n\u003cli data-section-id=\"pxa454\" data-start=\"1260\" data-end=\"1285\"\u003eWashes out with shampoo\u003c\/li\u003e\n\u003cli data-section-id=\"1qrjxkw\" data-start=\"1286\" data-end=\"1319\"\u003eSuitable for both men and women\u003c\/li\u003e\n\u003cli data-section-id=\"x30912\" data-start=\"1320\" data-end=\"1335\"\u003eMade in Japan\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1337\" data-end=\"1340\"\u003e\n\u003ch3 data-section-id=\"eh5j9s\" data-start=\"1342\" data-end=\"1368\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1346\" data-end=\"1368\"\u003eScalp Care Formula\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1370\" data-end=\"1479\"\u003eEnriched with nourishing ingredients to help care for the scalp while providing cosmetic coverage, including:\u003c\/p\u003e\n\u003cul data-start=\"1481\" data-end=\"1730\"\u003e\n\u003cli data-section-id=\"1chkwj2\" data-start=\"1481\" data-end=\"1542\"\u003e\n\u003cstrong data-start=\"1483\" data-end=\"1505\"\u003e2 types of Keratin\u003c\/strong\u003e to help support healthy-looking hair\u003c\/li\u003e\n\u003cli data-section-id=\"w5gwcj\" data-start=\"1543\" data-end=\"1604\"\u003e\n\u003cstrong data-start=\"1545\" data-end=\"1576\"\u003e5 types of Seaweed Extracts\u003c\/strong\u003e for moisture and scalp care\u003c\/li\u003e\n\u003cli data-section-id=\"ekgpjm\" data-start=\"1605\" data-end=\"1730\"\u003e\n\u003cstrong data-start=\"1607\" data-end=\"1631\"\u003e8 beauty ingredients\u003c\/strong\u003e, including \u003cstrong data-start=\"1643\" data-end=\"1695\"\u003eDipotassium Glycyrrhizate (Glycyrrhizic Acid 2K)\u003c\/strong\u003e, known for its soothing properties\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1732\" data-end=\"1735\"\u003e\n\u003ch3 data-section-id=\"jzxd1s\" data-start=\"1737\" data-end=\"1756\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1741\" data-end=\"1756\"\u003eEasy to Use\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003col data-start=\"1758\" data-end=\"1973\"\u003e\n\u003cli data-section-id=\"2ghnua\" data-start=\"1758\" data-end=\"1804\"\u003eOpen the compact and use the included puff.\u003c\/li\u003e\n\u003cli data-section-id=\"b119c1\" data-start=\"1805\" data-end=\"1890\"\u003eGently dab the powder onto gray roots, thinning areas, the hairline, or part line.\u003c\/li\u003e\n\u003cli data-section-id=\"4bxtgi\" data-start=\"1891\" data-end=\"1944\"\u003eBuild coverage as needed for a natural appearance.\u003c\/li\u003e\n\u003cli data-section-id=\"2esubg\" data-start=\"1945\" data-end=\"1973\"\u003eBlend lightly if desired.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-start=\"1975\" data-end=\"2035\"\u003eThe intensity can be adjusted by applying additional layers.\u003c\/p\u003e\n\u003chr data-start=\"2037\" data-end=\"2040\"\u003e\n\u003ch3 data-section-id=\"248b9x\" data-start=\"2042\" data-end=\"2062\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"2046\" data-end=\"2062\"\u003eKey Benefits\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-start=\"2064\" data-end=\"2338\"\u003e\n\u003cli data-section-id=\"a0gzc6\" data-start=\"2064\" data-end=\"2114\"\u003eCovers gray roots between hair coloring sessions\u003c\/li\u003e\n\u003cli data-section-id=\"1vcslfl\" data-start=\"2115\" data-end=\"2163\"\u003eCreates the appearance of thicker, fuller hair\u003c\/li\u003e\n\u003cli data-section-id=\"195alwy\" data-start=\"2164\" data-end=\"2214\"\u003eHelps add visual volume to fine or thinning hair\u003c\/li\u003e\n\u003cli data-section-id=\"i1q9mr\" data-start=\"2215\" data-end=\"2278\"\u003eNatural-looking color designed to blend with dark hair shades\u003c\/li\u003e\n\u003cli data-section-id=\"1qxg625\" data-start=\"2279\" data-end=\"2338\"\u003eLightweight formula that won't permanently color the hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"2340\" data-end=\"2343\"\u003e\n\u003ch3 data-section-id=\"1w21qz0\" data-start=\"2345\" data-end=\"2365\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"2349\" data-end=\"2365\"\u003eSuitable For\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-start=\"2367\" data-end=\"2542\"\u003e\n\u003cli data-section-id=\"90t4q6\" data-start=\"2367\" data-end=\"2391\"\u003eGray hair at the roots\u003c\/li\u003e\n\u003cli data-section-id=\"ez9jf3\" data-start=\"2392\" data-end=\"2407\"\u003eThinning hair\u003c\/li\u003e\n\u003cli data-section-id=\"1ofoxgz\" data-start=\"2408\" data-end=\"2429\"\u003eWidening part lines\u003c\/li\u003e\n\u003cli data-section-id=\"ao45hm\" data-start=\"2430\" data-end=\"2450\"\u003eHairline touch-ups\u003c\/li\u003e\n\u003cli data-section-id=\"1kpr4fr\" data-start=\"2451\" data-end=\"2489\"\u003eCircular hair loss (alopecia areata)\u003c\/li\u003e\n\u003cli data-section-id=\"nkrkyb\" data-start=\"2490\" data-end=\"2542\"\u003eMen and women seeking quick cosmetic hair coverage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"2544\" data-end=\"2547\"\u003e\n\u003ch3 data-section-id=\"zc9wpt\" data-start=\"2549\" data-end=\"2576\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"2553\" data-end=\"2576\"\u003eProduct Information\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-start=\"2578\" data-end=\"2766\"\u003e\n\u003cli data-section-id=\"nk2iqk\" data-start=\"2578\" data-end=\"2630\"\u003e\n\u003cstrong data-start=\"2580\" data-end=\"2589\"\u003eType:\u003c\/strong\u003e Hair Concealing Powder \/ Hair Foundation\u003c\/li\u003e\n\u003cli data-section-id=\"1esqs7n\" data-start=\"2631\" data-end=\"2654\"\u003e\n\u003cstrong data-start=\"2633\" data-end=\"2643\"\u003eShade:\u003c\/strong\u003e Dark Brown\u003c\/li\u003e\n\u003cli data-section-id=\"ucd72t\" data-start=\"2655\" data-end=\"2686\"\u003e\n\u003cstrong data-start=\"2657\" data-end=\"2672\"\u003eNet Weight:\u003c\/strong\u003e 20 g (0.7 oz)\u003c\/li\u003e\n\u003cli data-section-id=\"111dg30\" data-start=\"2687\" data-end=\"2735\"\u003e\n\u003cstrong data-start=\"2689\" data-end=\"2709\"\u003eApproximate Use:\u003c\/strong\u003e 3–6 months with daily use\u003c\/li\u003e\n\u003cli data-section-id=\"e5n6cz\" data-start=\"2736\" data-end=\"2766\"\u003e\n\u003cstrong data-start=\"2738\" data-end=\"2760\"\u003eCountry of Origin:\u003c\/strong\u003e Japan\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Japan Shop Fuji","offers":[{"title":"Black","offer_id":56857506873510,"sku":null,"price":45.0,"currency_code":"USD","in_stock":true},{"title":"Brown","offer_id":56857506906278,"sku":null,"price":45.0,"currency_code":"USD","in_stock":true},{"title":"Dark Brown","offer_id":56857506939046,"sku":null,"price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/6290\/6022\/files\/71vGyget-SL._AC_SY879.jpg?v=1784843619","url":"https:\/\/www.japanshopfuji.com\/products\/tofu-hair-foundation-hair-concealing-powder-20-g","provider":"Japan Shop Fuji","version":"1.0","type":"link"}