TOFU Hair Foundation – Hair Concealing Powder (20 g)

Achieve the appearance of fuller, naturally colored hair in seconds with TOFU Hair Foundation. This easy-to-use hair concealing powder instantly covers gray roots, thinning areas, and patchy spots while blending seamlessly with your natural hair color. Formulated with scalp-care ingredients, it provides a natural finish without the need for permanent hair dye.

Product Overview

Developed by the Japanese scalp care brand TOFU, this hair foundation is designed to temporarily conceal gray hair, sparse areas, and thinning hair with a lightweight micro-powder formula. Simply apply with the included puff to instantly improve the appearance of hair density and create a more youthful, natural-looking hairstyle. The compact case includes a built-in mirror, making touch-ups quick and convenient wherever you are.

Key Features

• Instantly conceals gray hair and visible roots
• Helps disguise thinning hair and sparse areas
• Suitable for covering circular bald spots (alopecia areata)
• Lightweight micro-particle powder blends naturally with hair
• Buildable coverage for a customized, natural finish
• Compact case with built-in mirror for easy touch-ups
• Washes out with shampoo
• Suitable for both men and women
• Made in Japan

Scalp Care Formula

Enriched with nourishing ingredients to help care for the scalp while providing cosmetic coverage, including:

• 2 types of Keratin to help support healthy-looking hair
• 5 types of Seaweed Extracts for moisture and scalp care
• 8 beauty ingredients, including Dipotassium Glycyrrhizate (Glycyrrhizic Acid 2K), known for its soothing properties

Easy to Use

1. Open the compact and use the included puff.
2. Gently dab the powder onto gray roots, thinning areas, the hairline, or part line.
3. Build coverage as needed for a natural appearance.
4. Blend lightly if desired.

The intensity can be adjusted by applying additional layers.

Key Benefits

• Covers gray roots between hair coloring sessions
• Creates the appearance of thicker, fuller hair
• Helps add visual volume to fine or thinning hair
• Natural-looking color designed to blend with dark hair shades
• Lightweight formula that won't permanently color the hair

Suitable For

• Gray hair at the roots
• Thinning hair
• Widening part lines
• Hairline touch-ups
• Circular hair loss (alopecia areata)
• Men and women seeking quick cosmetic hair coverage

Product Information

• Type: Hair Concealing Powder / Hair Foundation
• Shade: Dark Brown
• Net Weight: 20 g (0.7 oz)
• Approximate Use: 3–6 months with daily use
• Country of Origin: Japan